This week I’ve reduced my PPC campaign to include just one adgroup for one product. I realise I went in full steam ahead with a dozen adgroups and it was just too much.

So word of advice: Choose one product review to advertise and use only product related names to start with. I can expand it once I have more experience and have optimised my first adgroup.

I’m thinking of investing in Perry Marshall’s book because I’d really like to get good at this stuff.

I’ve also taken the plunge to outsource my link building to www.offshoreally.com leaving my more time to create content and add to my mailing list.

As a side project I’m creating a giant review site as per Mark Ling’s PPC  Domination Plan. Another reason to get really good at AdWords.

Total Earnings from GreenGuitarGuy.com = $0

I don’t expect any affiliate income for a couple of months at least. This is because my site will be nowhere in Google – it’s a competitive niche.